Following this great idea, the guys at Coca Cola continue to innovate and put new twists on the same thing.
Though this is currently only being marketed in Coumbia (hence the Espanol video), the bottle made of ice is another great idea from the marketing people at Coke. Someone deserves a pay-rise! Guessing this country might be a bit too cool for it to work. The bottle would just stay freezing cold. Sadface.